Reflectivity Updates Required in 2012 for Traffic and Other Signage

Take action now for assessment and improvements.

New traffic sign standards focusing on reflectivity went into effect January 1. Contractors and project managers should assess the traffic signage at construction and development sites to ensure they are in compliance with the new standards.

Why the new regulations?

The new regulations were created in early 2008 by the Federal Highway Administration (FHWA) to improve safety on the nation’s roadways. The push is largely due to an ever-changing driving environment caused by an increase in aging drivers, altered headlamp performance and varied vehicle sizes.

Who is affected by these new regulations?

If your property has paved areas including roads open to the public, private roads and parking lots for shopping malls and restaurants, office complexes, apartment and residential developments, sports and recreational facilities and other businesses open to the public, you are affected and should have a sign management plan in place.

What are the suggested reflectivity levels for traffic signage?

• Parking signs should use engineer- grade reflective film or better.
• Street signs and other traffic control signs should use high-intensity prismatic or diamond grade reflective film.

Why does reflectivity matter?

Studies show that highly reflective signage significantly reduces the number of injury collisions. Improved reflectivity will also increase sign visibility at night and in inclement weather. Conformance with the new standards provides a better position to defend against litigation should someone get hurt on your property.