Signarama San Diego (Kearny Mesa), CA Blog

Giving Thanks — Signarama Style

With Thanksgiving right around the corner, most people take a moment to give thanks to all they have — family, health, professional success, etc. The Signarama—Kearny Mesa team certainly is thankful for all those things, but we have some other thanks to offer that relate specifically to our area of expertise.

Avoid Scary Sign Scenarios

This is being written on Halloween — the one day of the year when people try to scare each other on purpose.

You Can “Fool” Mother Nature

While San Diego’s weather is often considered the best in the country, we do have our inclement days — rain with wind thrown in occasionally — as well as bright sunshine and heat. What does this mean for your exterior signs? You need to carefully choose the materials you use.

Why Partner with Us?

One of the great things about living in an urban area like San Diego is the fact that you have plenty of options when it comes to choosing vendors. While some sign operations might fear competition, we don’t — because we know we have experience, expertise and a customer service focus that can’t be beat.

Start Planning for the Holidays

Although it’s technically still summer until Sept. 22, Labor Day is considered the unofficial start of fall — which means people put away their white pants and sunscreen, and realize there are only four more months in the year. The days will go quickly, and since you don’t want to be worrying about “last-minute” signage — and perhaps paying a premium to get it — there’s no time like the present to get going on signs you’ll need for upcoming holidays.

When It Comes to Powerful Signage — Less is More

One of the biggest mistakes businesses make with signs is trying to put too much information on them. When you have just moments to make an impression, which is typically the case, you’ll get the most bang for your buck, so to speak, by communicating your message as succinctly as possible.

Proofreading Matters!

If you were producing a big report or responding to a request for proposals, it’s likely you would ensure one or more individuals checked the copy for typos, grammar errors, and anything that doesn’t make sense.

It’s Summer — Time for Banners

While we San Diegans are blessed to live in a place where the weather is good year-round, even here, summer has a distinctive feel to it — and people are apt to be out and about more than they are during other seasons.

Signs and Marketing: A Winning Combination

If you believe the only reason to have signage is to identify where your business is located, you’re underutilizing its earning potential. Signs can and should be an important part of your marketing plan, and at a minimum,

Signs of Summer

Although the official start of summer is still a few weeks away, with the calendar turning to June, most schools already out and baseball season heating up — many people already have a summer mindset. What does that mean with respect to your signage? If you’re smart, you’ll reflect the season in your new signs, or perhaps tweak those that already exist in a nod toward this more relaxed time of year.